Formulated with rice water to repair damaged hair follicles & prevent split ends -Rice Protein has been shown to increase hair volume by 20% after 5 washes* Why You'll Love This: -Gives you a nourishing cleanse to encourage overall hair length & density -Boosts shine in dull, dry hair -Free of parabens, phthalates, silicones, sulfates, & artificial fragrance -PH balanced and safe for color-treated hair -Reduces single-use plastic: saves two bottles of liquid shampoo/conditioner. -Made in the USA, Vegan, Cruelty Free, Leaping Bunny Certified *based on TRI-K Rice Tein NPNF study after 5 washes 4OCEAN CERTIFIED: For every shampoo or conditioner bar, 4ocean pulls the equivalent of one shampoo bottle’s worth of plastic from the world's oceans, rivers, and coastlines.